Currently the website is in Beta, and once complete it will be a comprehensive source for all the information needed to guide and support users on their journey of social entrepreneurship.

The website itself is a collection of tools and informational resources to inspire and empower you transform your ideas for social change into reality – all found at www.thesojo.net.

This project required an ongoing team-based collaboration of designers, contributing pro-bono to the developing and implementation of the site. Everything from choosing the domain name to logo design, business cards and the website layout was designed as part of this extensive process. Read the Story Behind SoJo’s Logo here.

Design team members included Bill Avgerinos and Daniel Francavilla with advisor Richard Hunt, brought on board by Visionary Kanika Gupta and Community Builder Trevor Gair.

Moving forward, SoJo aims to become the foremost online destination to inspire and empower youth to dream big and engage in social entrepreneurship, and provide useful content for individuals starting at any level.

Get involved and learn more at TheSoJo.net!

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The vision of the The Tré Armstrong Give Back Foundation is to inspire, motivate and lead creative and artistic expression across Canada. It is dedicated to improving people’s health, self-confidence and self-esteem through dance, and also focuses on developing life skills through youth programming and performing arts in the community.

The website was developed to launch the foundation in Summer 2011 and provide information about its projects.

As a newly-formed organization, a logo was also designed to represent the foundation on a variety of mediums. Variations were established, to allow for flexibility as a creative organization.

To learn more about the foundation, visit TreFoundation.org.

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Although representing students of a prestigious business school, Schulich UBC wanted to add a creative edge. While maintaining the classic blue and white colour scheme, the logo design includes a splash. This organic shape in the artistic medium of paint helps Schulich UBC to stand out from other standard business organizations.

When required, alternate text-based version of the logos were also developed for formal situations.

The new website contains core content from the existing site as well as several new features. The many pages organize the council’s many clubs and events as well as online resources, and the detailed “about” section profiles each member and more.

The site was created using a content management system for easy access and efficient update ability for the council, who will post newsletter content twice per week on the blog. Further content and graphics will be added to the site after its launch on the first day of classes, September 7.

Visit the new Schulich Undergradate Business Council website at www.schulichubc.ca.

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This project involved creating the Layout and Design Standards for a 250-page full-colour book, published on the history of the Dufferin-Peel Catholic District School Board to mark its 40th Anniversary.

The book, which was commissioned by the Director of Education, is called Our Story. Our Tradition. Our Journey: Celebrating the Church-School Connection in Dufferin-Peel. The Design and Layout team consisted of Daniel Francavilla, Jennifer Paul and Peter Fujiwara. Edited by Krysia P. Lear, the project was lead by Shelagh Peterson, the board’s Coordinator of Religious Education & Faith Formation.

Consisting of hundreds of images both new and old, the book tells the story of how the school board came to be, including its many unique challenges and memorable triumphs, and featuring the stories individuals who fought for a better future in education.

The cover photo by Peter Fujiwara (featured in the layout above) is a representation of the board as a whole:

The glass is taken from our newest high school St. Michael’s in Bolton, while the image in the glass is of our oldest associated parish St. Patrick’s Church in Wildfield. The concept is that we strive to be current in all our education practices while our Catholic traditions and values are reflected in all we do. The more subtle representation of the cross illustrated in the lighting of the glass speaks to the mystery of the Holy Trinity and the pervasiveness of God’s presence which may be beyond our awareness.

The Dufferin-Peel Catholic District School Board is one of the largest, fastest-growing and most diverse school boards in Ontario. It serves approximately 87,000 students in 145 schools and it is one of the largest employers in the region, with over 10,000 employees. This book included all properties of the board, which extends throughout Mississauga, Brampton, Bolton, Caledon, Orangeville and Dufferin County.

The book, which has received excellent reviews and is going into an additional print run, will be distributed among schools and churches within the board’s boundaries and available in various archives and libraries.

More information is available in the book launch press release here.

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Chair of the 2012 Ontario Summer Games Organizing Committee, Rahul Bhardwaj, said that these games are, “a tremendous opportunity for the City of Toronto to host Ontario’s best amateur athletes, the legacy of volunteerism and sport development will have a lasting impact on the City.”

The Ontario Games began in 1970 as a showcase for amateur sport; they have now become Ontario’s largest multi-sport event, involving over 3,000 athletes, coaches, managers, and officials from across the province who participate in both team and individual sports. The Games take place every two years and are awarded through a formal bidding process. The Ontario Games are a program of the Ontario Ministry of Health Promotion and Sport and are delivered by the Sport Alliance of Ontario. The 2012 Ontario Summer Games are a partnership of the City of Toronto, The Toronto Sports Council and Tourism Toronto.

Visit the official website of the Ontario Summer Games at www.2012ontariosummergames.ca.

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Starting off fresh, the A New D.A.E.I. team was looking for an online presence to showcase their offerings, which include Private Dance Instruction, Community-Based Dance Workshop, Seminars and Classes. With an existing logo and brand, the opportunity was in channelling users to a central website where all of the important details and online registration could be clearly displayed.

Immediately after the site launched, promotions took place for a major event: The Give Back, an annual free day of dance taking place on July 10 at Canada’s National Ballet School. Press coverage has been featured on the website here.

The website, which will be undergoing updates and additions, is live at www.anewdaei.com. All the best the launch of this exciting new community dance hub!

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Nitro Fitness Plan specializes in indoor and outdoor weight loss Bootcamps for adults. They offer a NITRO 30 weight loss plan as well as Personal training in your home and at their training studio. The studio is active with events and promotions, to encourage clients to stay motivated and keep on track! The designs below are some of those produced for Nitro Fitness.

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Featuring a distinct, powerful red, the logotype became clean and sleek. With NattvMedia’s business, the focus is on the photography and video work; therefore the logo is not distracting when applied in cases such as as a photo watermark.

As a new business, this project included the development of the logo and applications on staff business cards, flyers, invitations, coupons, storefront signage as well as the website, nattvmedia.com.

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As an emerging organization focussing on the arts, their visual identity was a key element in launching the council. HCAC promotes that the arts have a unique ability to bridge cultures, inspiring positive transformation in individual lives and entire communities.

The HCAC logo exemplifies the spirit, values and ideals of the proud Hellenic culture. The colours chosen are refreshing and are based on Mediterranean roots. The logo’s organic shape and lines represent the aesthetic of the many Hellenic fine art pieces, as well as the flowing waterfront terrain of Greece.

The typeface is a simple, crisp sans-serif to contrast the logo’s organic shape and cater toward their vast audience through networking in all fields of endeavor (ranging from business, law, medicine, arts, science, education and government).

These variations have been created, and ultimately a main logo will be chosen from this selection.

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Originally, the business listed their extensive menu offerings on white-boards written in black marker, fitting their home-made charm. To highlight some of their most popular items to new patrons, Karine’s requested a series of signs for their specials. The signs below are now up at their busy business inside the Village by the Grange Food Court.

Small signs labelling their daily fresh baked goods were also created for consistency and increased readability.

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